TABLE OF CONTENTS
»» PUBLISHER’S LETTER
A Bright Future Ahead, by Chris Kelly
»» INDUSTRY INSIGHTS
Transitions and Changes
A Checklist to Simplify Marketing in 2016
»» FACILITATING VETERINARY PRACTICE GROWTH
Enabling Better Client Retention
»» COMMUNICATION SOLUTIONS FOR VETERINARIANS
Good for You, Good for the Customer: How teams can increase nutrition sales
»» ROAD TALES
Meet the Millennials: Tech-savvy and confident, the millennials bring a new perspective to animal health. But will their strengths and communication style mesh with industry veterans and older veterinarians?
The Value of Oral Care: National Pet Dental Health Month is just around the corner. Don’t miss this opportunity to remind your veterinarian customers about the value of promoting oral care at their practice.
Surrounded by Sales
»» EDITOR’S NOTE
Crossing the Generation Gap