April 2019, VOLUME 11, ISSUE 2

TABLE OF CONTENTS

»» PUBLISHER’S LETTER
Celebrating 10 Years
, by Chris Kelly

»» INSIDE SALES
Boomers and Millennials: How you can help veterinary practices customize their services and communications to meet the needs of two very different customer bases, by Todd Brodersen

Reversing the Trend: Heartworm disease is on the rise. Here’s how you can help veterinary practices combat this preventable disease, by Dawn Singleton-Olson

»» SALES
A VMX 2019 Recap for Animal Health Sales Reps: While VMX 2019 is over, the big announcements, new tools, and latest lessons from the event will help shape our industry for the rest of this year and beyond, by Pam Foster

Acknowledging isn’t Agreeing: Understand more about your clinics to do more business with them, by Pat Malone

»» IS MY PRACTICE HEALTHY?
Disruption Creates Opportunity: by Edward L. Blach, DVM, MS, MBA

»» COVER STORY
Ringside Seat: Kevin Speltz has seen quite a bit in his 38 years in the animal health business, and he believes the best is yet to come, by Graham Garrison

»» TRENDS
Join the Crowd: How crowdfunding could reduce the economic barriers to care for pet owners, Graham Garrison

A Population at Risk: Banfield’s 2019 Veterinary Emerging Topics (VET)® Report looks at the alarming link between pet obesity and osteoarthritis, by Graham Garrison

Staying in Step: The veterinary team’s role in easing osteoarthritis in 2019, by Pam Foster

»» INDUSTRY
Across the Board: Vetcove aims to provide a more convenient purchasing experience for veterinary practices, and opportunities for vendors – including distributors, by Graham Garrison

BI makes long-term commitment to Georgia: Pharmaceutical giant, Boehringer Ingelheim, will spend $120 million, generating 225 more jobs.

Empowering Independents: Purchasing Services Inc.’s name change to PSIvet signals a commitment to strengthen independent veterinary practices, by Graham Garrison

»» COMMUNITY
Vet Advantage Turns 10

»» REP SPOTLIGHT
Dedicated to Compassion: by Graham Garrison

»» EDITOR’S NOTE
Getting Serious About Excess:
 by Graham Garrison

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