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View the July 2010 Electronic Supplement
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Abbott Animal Health, Bovie, IDEXX, Intervet/Schering Plough, Merial, Midmark, Ethicon/Novartis, Sempermed, and UltiCare.
Top Stories
FTC delays enforcement of Red Flags Rule
Hybrid H1N1 virus found in pigs
Deficiencies found in regulation of large-scale dog breeders
Deadline for National Veterinary Accreditation Program this summer
Molecular diagnosis … in a suitcase
Deer ticks populating Wisconsin county for first time
Putney Inc. adds Zimmerman as director of professional marketing
Products to Watch
Chemaphor announces Oximunol(TM) Chewables development update
Sound-Eklin to sell Xoft Veterinary Cancer Radiation therapy unit
Pfizer Animal Health acquires rights to E. coli vaccine
Events
June is Adopt-A-Cat Month
KC Animal Health Forum to be held Aug. 31
Sales
Article highlights “How to be an Optimist”
Stock Watch
Stock Watch
Top Stories
FTC delays enforcement of Red Flags Rule
The Federal Trade Commission has delayed until 2011 the enforcement of a rule that requires companies, including veterinary practices, to develop programs to prevent identity theft, a report said. The FTC published the “Red Flags Rule” in 2007 to implement the provisions of the Fair and Accurate Credit Transactions Act that require financial institutions and creditors to create programs to detect warning signs of identity theft—red flags—and respond appropriately. The agency has delayed enforcement of the rule multiple times, however, at the request of businesses and legislators. According to an earlier FTC press release, creditors include professionals such as health care providers “who bill their clients after services are rendered.” In 2009, the House of Representatives passed a bill (H.R. 3763) to exempt certain businesses with 20 or fewer employees, including health care practices such as veterinary practices, from the Red Flags Rule. The Senate Committee on Banking, Housing, and Urban Affairs is considering a companion bill (S. 3416). The AVMA has been lobbying the FTC and Congress to exempt veterinary practices from the Red Flags Rule. The Association also has compiled resources regarding the rule, including a guide to compliance for veterinary practices, at www.avma.org/issues/FTC_red_flags_rule.asp.
Hybrid H1N1 virus found in pigs
According to an article in The Canadian Press, scientists from Hong Kong are calling for an increase in surveillance of pig populations after discovering a new swine flu virus that is a hybrid of the pandemic H1N1 virus and viruses previously found in pigs. The discovery of the virus, said the report, “suggests the H1N1 virus may reassort easily with other viruses in pigs.” That’s a process that could generate new flu viruses that might have the capacity to sicken humans, scientists warned, noting two viruses high on the pandemic watch list — H5N1 and H9N2 — are occasionally found in swine in Asia. Inherent in their report is a message flu experts know the world doesn’t want to hear at this point: the mild H1N1 pandemic may be the opening act of a longer play.
Deficiencies found in regulation of large-scale dog breeders
The Agriculture Department’s Office of the Inspector General issued a report recently in which several problems with the Animal Care program administered by the USDA Animal and Plant Health Inspection Service were cited. The OIG’s review said the process of enforcing compliance by problematic dealers was ineffective; inspectors failed to cite or document violations properly to support enforcement actions; moreover, minimal penalties were assessed, and APHIS was found to have misused guidelines to achieve lower fines. Some large-scale dog breeders were also found to be exploiting a loophole in the Animal Welfare Act that makes them exempt from the Animal Care program’s inspection and licensing requirements. As a consequence, a growing number of these unlicensed breeders were not being monitored to ensure the animals are being treated humanely. Agriculture Secretary Tom Vilsack said in a statement that under his watch, “USDA will reinforce its efforts under its animal welfare responsibilities, including tougher penalties for repeat offenders and greater consistent action to strongly enforce the law.”
Deadline for National Veterinary Accreditation Program this summer
The deadline to apply for the National Veterinary Accreditation Program is Aug. 2. Already, some 45,000 veterinarians have submitted applications to the program, according to figures from the U.S. Department of Agriculture Animal and Plant Health Inspection Service (USDA APHIS). Participation in the voluntary program enables practitioners to issue health certificates for animals bound for travel out of state or to other countries. The application is available online and can be submitted electronically, by fax or by mail. The 89-year-old program was revised this year to require periodic training so that accredited veterinarians keep current on emerging infectious diseases. Originally, accreditation was lifelong and required no further training.
Molecular diagnosis … in a suitcase
According to a report by Kim Lewis of Voice of America, scientists have developed technology that can be carried to the field in a laptop suitcase to diagnose diseases in animals. The joint division of the International Atomic Energy Agency (IAEA) and the Food and Agriculture Organization (FAO) are using molecular diagnostic methods, once only available in laboratories. “We now have three basically competing systems for molecular diagnostics in the field, which means you just pack a small suitcase, a small box in your car,” Dr. Hermann Unger, Technical Officer of the IAEA’s Animal Production and Health Section, told VOA. “You drive to the location where a case is suspected. You take a sample. In two of the cases you just take blood or a nasal swap, insert that into a cartridge, and insert the cartridge into a reader. An hour later, you have results, because the instrument will tell you if the sample was positive for avian influenza or river fever or [some other illness].”
Deer ticks populating Wisconsin county for first time
University of Wisconsin-Madison scientists recently found evidence in Milwaukee County suggesting that ticks were not just present in the county, but were living and reproducing there, too. According to the researchers, this is the first demonstration of a tick population in the county. The count was spurred by a veterinarian, who saw a surprising number of dogs he thought had been exposed to ticks and contacted the university. The incidence of Lyme disease in humans in the county is still relatively low, with 44 out of 1,948 confirmed cases in Wisconsin in 2009 diagnosed in Milwaukee County, according to the Wisconsin Department of Health Services.
Putney Inc. adds Zimmerman as director of professional marketing
Putney, Inc., announced that Nancy Zimmerman, DVM, DABVP, has joined the company as director of professional marketing. As the leader of communications with veterinarians and practice team members, Dr. Zimmerman will be responsible for the development and delivery of educational resources and medical support to Putney’s veterinary customers. Prior to joining Putney, Dr. Zimmerman was the director of medical support at Banfield, The Pet Hospital, where she built and led the team that supported medical care at its more than 750 hospitals across the country. Dr. Zimmerman has also held positions as a medical advisor and senior medical advisor at Banfield, and previously owned and operated a small animal veterinary practice for five years.
Products to Watch
Chemaphor announces Oximunol(TM) Chewables development update
Chemaphor announced that it has completed its internal clinical development program of its Oximunol(TM) Chewables, a proprietary natural health enhancer for dogs. The results of multiple studies demonstrated that Oximunol(TM) Chewables are highly palatable and that in the first pilot clinical trial they significantly improved the coat quality and reduced shedding, according to the company. In addition, treated dogs showed increased enjoyment of walks and there were no adverse effects observed in the safety study. Chemaphor is targeting product introduction in Canada, the United States and Mexico. Oximunol(TM) Chewables are in a class of natural nutritional supplements, which is not regulated in Canada or the USA. In the USA voluntary regulation is through the National Animal Supplement Council (NASC). Chemaphor is a member of NASC and by complying with the NASC requirements and standards Oximunol(TM) Chewables will carry the NASC Quality Seal. Chemaphor will adhere to the same standards in Canada and Mexico.
Sound-Eklin to sell Xoft Veterinary Cancer Radiation therapy unit
Sound-Eklin, a VCA Antech company, has signed with Xoft Inc., to exclusively supply the Axxent Veterinary Electronic Brachytherapy System to the veterinary industry. The intraoperative system delivers isotope-free electronic radiation therapy directly to cancer sites with minimal radiation exposure to surrounding healthy tissues and organs. This allows a higher treatment dose than is possible with traditional radiation therapy administered with a linear accelerator, the company reported. And, it means radiation therapy can be administered more easily and at far less cost than comes with a linear accelerator, the company reported.
Pfizer Animal Health acquires rights to E. coli vaccine
Pfizer Animal Health has agreed to a global licensing deal with food animal vaccine specialist Epitopix for two new treatments, according to Zenopa. The agreement will see Pfizer’s veterinary medicines division gain worldwide rights to Epitopix’s E. coli bacterial extract vaccine, as well as a conditionally licensed salmonella Newport bacterial extract treatment. These vaccines are designed for use in the beef and dairy industries and are intended to prevent the spread of harmful infections among herds of cattle.
Events
June is Adopt-A-Cat Month
June is Adopt-A-Cat Month and the Catalyst Council and the American Humane Society are making resources available for cat owners and veterinarians with the goal of helping more cats find homes and receive better care during. Visit the CATalyst Council website at www.catalystcouncil.org to view these resources and learn more about cat adoption, care and behavior.
KC Animal Health Forum to be held Aug. 31
The KC Animal Health Corridor is now accepting applications for the second annual KC Animal Health Investment Forum on Aug. 31, 2010, in Kansas City, Mo. The forum will showcase animal health and nutrition companies from throughout the world. The selection committee will consider companies that meet the following criteria: seeking $500,000 to $20 million in funding; revenue projections of $20 million within 5 to 7 years. If your company meets these criteria and you would like to apply to present, please go to our application website at www.kcanimalhealthforum.com. Applications must be submitted by June 25, 2010.For inquiries about the application process, email Chris Walsh at cwalsh@stlrcga.org. All other inquiries can be directed to Lynn Parman at parman@thinkKC.com.
Sales
Article highlights “How to be an Optimist”
http://www.openforum.com/idea-hub/topics/marketing/article/how-to-be-an-optimist-without-being-an-idiot-ann-handley
Stock Watch
Stock Watch
| DJIA | 10456.24 | 13.83 | ||
| NASDAQ | 2299.49 | 10.4 | ||
| S&P 500 | 1113.54 | 0.34 | ||
| ABAX | 22.34 | 0.27 | ||
| ABT | 48.26 | -0.04 | ||
| AHII | 2.5 | 0 | ||
| BAX | 42.38 | 0.02 | ||
| COV | 43.15 | -0.09 | ||
| HSIC | 57.42 | 0.61 | ||
| HSKA | 0.65 | 0 | ||
| IDXX | 65.29 | 0.44 | ||
| JNJ | 59.64 | 0.51 | ||
| LLY | 34.79 | 0.13 | ||
| MRK | 35.44 | 0.32 | ||
| MWIV | 48.12 | 0.43 | ||
| NEOG | 27.26 | 0.4 | ||
| PDCO | 30.86 | 0.23 | ||
| PFE | 15.11 | 0.01 | ||
| SGP | 28.15 | 0 | ||
| SNY | 31.11 | 0.58 | ||
| VIRP.PA | 91.39 | 2.29 | ||
| WOOF | 27.31 | 0.31 | ||
| XRAY | 31.75 | 0.29 | ||
| PETS | 17.78 | 0.2 | ||
| PETM | 32.13 | 0.46 | ||
| NOVN.VX | 54.4 | -0.1 |
2010-06-22 10:13
| Electronic Supplements | Recent News | Contact Publisher |
Abbott Animal Health, Bovie, IDEXX, Intervet/Schering Plough, Merial, Midmark, Ethicon/Novartis, Sempermed, and UltiCare.
Publishers Note
New Stock Watch
Top Stories
Nobivac canine flu vaccine granted license by USDA
Precautionary recall of Iams ProActive Health canned cat food
Destron Fearing signs extension with Intervet/Schering-Plough Animal Health
ASCPA offers hot weather tips for pet owners
Elanco dedicates new headquarters
AP poll shows money a major consideration in pet care
Trek promotes dog DNA for cancer research
Texas A&M vet researchers clone foal
Tips for cats visiting vet office
Rabies threat rises for Colorado pets
TSCRA disappointed resolution failed to pass preventing EPA regulation of greenhouse gases
Products to Watch
IDEXX expands capabilities of in-house analyzers and imaging systems
Events
VP of BSN Medical, Carl Meyer, to play for Hire Heroes USA
June is Adopt-A-Cat Month
Sales
Article highlights cold call tactics that boost sales
Stock Watch
Stock Watch
Publishers Note
New Stock Watch
Please note the addition of Stock Watch at the bottom of today’s news. This is a new feature designed to provide you with an easy way to keep up with the publicly traded animal health companies. It’s additional information we hope will help you keep ahead of the curve in keeping up with what’s happening in the industry. We hope you enjoy it!
Top Stories
Nobivac canine flu vaccine granted license by USDA
Intervet/Schering-Plough Animal Health announced that the Nobivac® Canine Flu H3N8, the first vaccine against canine influenza virus (CIV), has been granted a full license by the United States Department of Agriculture (USDA), according to the USDA’s Animal and Plant Health Inspection Service through its Center for Veterinary Biologics. Licensure follows evaluation of use of the vaccine by veterinarians since May 27, 2009, when a conditional license was awarded. Nearly 1 million doses of the vaccine have been sold to veterinary clinics and shelters throughout the U.S. during the past year, Intervet/Schering said. The USDA approval confirms the safety and effectiveness of Nobivac Canine Flu H3N8, which has been shown to significantly decrease the signs, severity and spread of CIV infection. The vaccine has also been shown to reduce the incidence and severity of lung lesions.
Precautionary recall of Iams ProActive Health canned cat food
Proctor & Gamble, parent company of the Iams brand, has issued a recall of canned cat food. The voluntary recall is a “precautionary measure” as the “product may contain insufficient levels of thiamine (Vitamin B1), which is essential for cats. Cats that were fed these canned products as their only food are at greater risk for developing signs of thiamine deficiency.” The recall applies only to canned cat foods in North America (Iams ProActive Health canned Cat and Kitten Food, all varieties), 3-ounce and 5.5-ounce cans, dated 09/2001 to 06/2012 (on the bottom of the can).
Destron Fearing signs extension with Intervet/Schering-Plough Animal Health
Digital Angel announced that its Destron Fearing unit has signed a contract extension with Intervet/Schering-Plough Animal Health to provide syringe and RFID microchip systems and readers. The agreement provides for price and volume minimums, and the extension runs through Dec. 31, 2010. Intervet markets Destron Fearing’s companion pet products under the HomeAgain(R) brand. “We’re pleased to be able to announce this extended agreement with our partner Schering-Plough/Intervet,” said Joseph J. Grillo, CEO of Digital Angel. “Since 1994, Digital Angel has provided Schering-Plough’s animal health business with products for its HomeAgain pet recovery system, which has recovered over 600,000 lost pets during that time. We look forward to continuing this great partnership.”
ASCPA offers hot weather tips for pet owners
ASCPA recently provided pet owners some tips for summer to avoid overheating. They are as follows: visit the vet for a checkup; keep pets hydrated with plenty of fresh, clean water; know the warning signs of overheating such as excessive panting and increased heart and respiratory rate; never leave your animals alone in a parked vehicle; do not leave pets unsupervised around a pool; keep all unscreened windows or doors in your home closed and make sure adjustable screens are tightly secured; give your dog a lightweight summer haircut; when the temperature is very high, don’t let your dog linger on hot asphalt; when walking your dog, steer clear of areas that you suspect have been sprayed with insecticides or other chemicals; keep snacks and beverages enjoyed by people away from pets, such as alcoholic beverages, raisins and grapes; leave pets at home when you head out to Fourth of July celebrations, and never use fireworks around pets.
Elanco dedicates new headquarters
Elanco, a unit of Eli Lilly and Co, dedicated a new headquarters complex in Greenfield, Ind. The unit will be home to about 350 workers, but has room to grow, according to the company. John C. Lechleiter, chairman and chief executive officer of Lilly, has said he wants to expand in the $19 billion market for pet and farm-animal medicines, possibly doubling sales.
AP poll shows money a major consideration in pet care
A recent Associated Press-Petside poll discovered that money is a consideration for the majority of people when dealing with the cost of health care for animals. The poll, conducted by GfK Roper Public Affairs & Media, found that while 62 percent of pet owners would likely get vet care if the bill was $500 or less, the percentage drops below half when the cost hits $1,000. The number drops to 35 percent if the cost is $2,000 and to 22 percent if it reaches $5,000. Only at the $500 level are dog owners (74 percent) more likely than cat owners (46 percent) to say they would likely seek treatment. In the higher price ranges, the two are about equally likely to seek vet care.
Trek promotes dog DNA for cancer research
Luke Robinson and his two Great Pyrenees – Hudson and Murphy – are walking across America to raise awareness about cancer in dogs. The 2,000-mile walk is helping a new $5.3 million canine cancer project recently launched by the Translational Genomics Research Institute (TGen) and the Van Andel Research Institute (VARI). The walk started in Robinson’s hometown of Austin, Texas and will complete in Boston on June 19, when the TGen-VARI-led Canine Hereditary Cancer Consortium (CHCC) will join Robinson in celebrating by gathering DNA samples from as many as 2,000 dogs nationwide. Robinson started out the trek to raise awareness after one of his other dogs, Malcolm, died of bone cancer. Robinson’s progress can be tracked at http://www.2dogs2000miles.org/Home_Page.html.
Texas A&M vet researchers clone foal
Researchers at Texas A&M University College of Veterinary Medicine & Biomedical Sciences have achieved the successful delivery of a foal using oocytes from a live mare, the first such clone in the world. The process began with a biopsy of skin cells from the horse to be cloned. Through the cloning process using oocytes recovered from a live mare, viable embryos were developed and sent to Hartman Equine Reproduction Center, an embryo transfer facility in North Texas which works closely with Texas A&M University Equine Reproduction Expert, Dr. Katrin Hinrichs, and her lab, for transfer into surrogate mares. Minnie, the mare carrying Mouse, stayed in North Texas for approximately 200 days, then was sent to her new home in Florida.
Tips for cats visiting vet office
A recent article highlighted ways cat owners could make vet visits for cats less stressful. The tips included: leave your cat’s carrier out so that it becomes a den just like a dog’s crate; spray a synthetic pheromone, like “FELIWAY” in the carrier approximately a half hour before you travel to make your cat more at ease; remain calm before you need to place your cat in the carrier; take your cat on car rides in the carrier without going to the vet; and don’t feed your cat before you travel in the car except for the treats used to entice the cat into the car.
Rabies threat rises for Colorado pets
Skunks infected with rabies are continuing to be monitored by health officials in Colorado who say the disease is expected to spread from the suburbs to the greater metro area this summer. Five skunks and one horse have been infected with the disease in Arapahoe and Adams counties from Jan. 1 to June 1, with most cases occurring in April and May. During that period, 41 skunks were infected with the disease in Colorado. There were about 40 skunks infected with rabies for all of last year, an expert said.
TSCRA disappointed resolution failed to pass preventing EPA regulation of greenhouse gases
The Texas and Southwestern Cattle Raisers Association (TSCRA) says it is disappointed after the U.S. Senate failed to pass a resolution that would have prevented the Environmental Protection Agency (EPA) from regulating carbon dioxide and other greenhouse gases (GHG). Senator Lisa Murkowski (R-AK) filed a disapproval resolution after the EPA released an endangerment finding giving themselves the authority to regulate GHGs. If the EPA regulates GHGs under the Clean Air Act (CAA), the cost would be overwhelming as millions of entities, the TSCRA says, including ranches, which would be subject to “burdensome CAA regulations.” If ranchers don’t comply with the new regulations, they could be subject to fines. “If the federal government wants to regulate greenhouse gases, that debate should happen in Congress, where agriculture has representation, not through a backdoor approach,” said Dave Scott, rancher and TSCRA president. “The EPA’s decision to regulate greenhouse gases on their own authority will drastically increase the cost of producing safe and affordable food, putting many ranchers out of business.”
Products to Watch
IDEXX expands capabilities of in-house analyzers and imaging systems
IDEXX Laboratories announced that it has expanded the integration capabilities of its IDEXX VetLab® in-house analyzers and IDEXX Digital Imaging Systems. The IDEXX VetLab® Station can now integrate with McAllister Software Systems’ AVImark® practice management software and ImproMed®, Inc.’s Infinity practice management software. IDEXX-CR™ 1417 and IDEXX-DR™ 1417 Digital Imaging systems can integrate with AVImark as well. Both software packages already integrate with the IDEXX Reference Laboratories via LabREXX. This integration, powered by IDEXX InterLink™ technology, gives thousands of veterinary practices around the country the opportunity to increase their efficiency, boost revenue and provide more consistent high-quality care.
Events
VP of BSN Medical, Carl Meyer, to play for Hire Heroes USA
Carl Meyer, VP of BSN Medical Inc., will attempt to play at least 100 holes of golf to benefit Hire Heroes USA. The 100 Holes for Our Heroes has two major functions; raising awareness for the charities’ mission and raising money that will directly help place veterans into their first civilian job. Staff Sergeant John Matter, a Marine sniper and recipient of three Purple Hearts, will ride along with Meyer for part of the day. For information about Hire Heroes USA or to make an online donation, visit www.hireheroesusa.org. For questions regarding 100 Holes for Our Heroes benefiting Hire Heroes USA or sponsorship opportunities please contact Carl Meyer at carl.meyer@bsnmedical.com or (262) 966-0191.
June is Adopt-A-Cat Month®
CATalyst Council has partnered with American Humane to celebrate Adopt-A-Cat Month in June, to raise the level of care received by cats and to increase the number of cats adopted into loving homes. CATalyst Council is working with industry leaders and originations to change the perception of and care received by cats. For additional resources for cat owners and veterinarians visit CATalyst Council at www.catalystcouncil.org. Learn more about cat adoption, care and behavior at www.americanhumane.org/aacm
Sales
Article highlights cold call tactics that boost sales
http://uk.reuters.com/article/idUKTRE64N3L520100614
Stock Watch
Stock Watch
| DJIA | 10272.97 | 82.08 | ||
| NASDAQ | 2269.68 | 25.72 | ||
| S&P 500 | 1098.96 | 9.33 | ||
| ABAX | 23.14 | -0.02 | ||
| ABT | 47.57 | 0.24 | ||
| AHII | 2.51 | -0.01 | ||
| BAX | 41.98 | 0.52 | ||
| COV | 42.23 | 0.65 | ||
| HSIC | 55.98 | 0.24 | ||
| HSKA | 0.64 | 0 | ||
| IDXX | 64.31 | 0.16 | ||
| JNJ | 58.75 | 0.33 | ||
| LLY | 33.95 | 0.08 | ||
| MRK | 35.15 | 0.13 | ||
| MWIV | 49.59 | 0.47 | ||
| NEOG | 26.16 | 0.27 | ||
| PDCO | 30.34 | 0.27 | ||
| PFE | 15.43 | 0.1 | ||
| SGP | 28.15 | 0 | ||
| SNY | 31.14 | 0.35 | ||
| VIRP.PA | 89.65 | -0.15 | ||
| WOOF | 27.04 | 0.01 | ||
| XRAY | 31.24 | -0.03 | ||
| PETS | 18.17 | 0.19 | ||
| PETM | 32.96 | -0.1 | ||
| NOVN.VX | 55.3 | 0 |
2010-06-15 10:09
| Electronic Supplements | Recent News | Contact Publisher |
Abbott Animal Health, Bovie, IDEXX, Intervet/Schering Plough, Merial, Midmark, Ethicon/Novartis, Sempermed, and UltiCare.
Top Stories
VCA Antech, PET DRx announce merger
AVMA offers guidance for states regulating dog breeders, retailers
New collaborative network of veterinary specialty practices formed
Profitable cattle operations have active partnership with vets, expert says
AAHA releases diabetes treatment guidelines
AAZV seeks volunteers for Gulf wildlife rescue
CAPNA plans discussed in DVM Newsmagazine article
Products to Watch
Midmark introduces exam/prep table
Wahl introduces Bravura Cord/Cordless Clipper
Events
June is Adopt-A-Cat Month®
Top Stories
VCA Antech, PET DRx announce merger
VCA Antech, Inc., an animal healthcare company in the United States, and PET DRx Corporation, a provider of veterinary primary care and specialized services to companion animals, announced the signing of definitive transaction agreements pursuant to which PET DRx will be acquired by VCA Antech. PET DRx operates 23 animal hospitals with annual revenue of approximately $64.0 million. Bob Antin, Chairman and CEO of VCA Antech, Inc., stated, “I am very pleased with the combination of the two companies. Both companies have hospitals in the California market, with a presence in Los Angeles, the Bay Area, San Diego, Sacramento, and Coachella Valley. The combination will allow the hospitals to share valuable medical and management capabilities with a continuing focus on delivering the highest quality of veterinary care.” Gene Burleson, Chairman and CEO of PET DRx, stated, “In these challenging economic times, I am pleased that the value of our business was recognized by a leader in our space for the benefit of all of our shareholders. This combination will also provide an expanded platform of services for our patients and enhanced opportunities for our employees.” On completion of the merger, the combined companies will operate more than 520 animal hospitals in 40 states. The merger agreement was unanimously approved by the VCA Antech and PET DRx Boards of Directors.
AVMA offers guidance for states regulating dog breeders, retailers
The American Veterinary Medical Association (AVMA) has developed a model bill and regulations to help states ensure the well-being of dogs bred and sold as pets but not protected by the Animal Welfare Act or similar regulations. The documents were produced, in part, in response to state veterinary medical associations asking the AVMA for assistance in developing new legislation or deciphering pending legislation aimed at regulating dog breeders and retailers. Since 2009, more than 100 bills have been introduced in state legislatures addressing the regulation of commercial dog kennels, shelters and animal control facilities. The bills vary widely in terms of who is covered, what is covered and their regulatory rigidity, and some contain exemptions that could undermine their sought-after benefits. “This is an opportunity for AVMA to display leadership on an emerging animal welfare issue,” said Dr. Gail Golab, director of the AVMA Animal Welfare Division. “The model bill and regulations are a comprehensive alternative to some of the less well-considered bills we are seeing around the country.”
New collaborative network of veterinary specialty practices formed
A new collaborative network of veterinary specialty practices recently formed to improve organizational efficiency, promote growth and profitability yet maintain individual autonomy. MOON (Member Owned Organizational Network) consists of five veterinary specialty practices from across the United States, representing 13 veterinary specialty hospitals and over 900 employees. This business model enables member practices to maintain independence while enjoying the benefits of collaboration. Implementing select shared management services (finance, marketing, IT) and enterprise-level applications (HRIS, HIS), while building partnerships with organizations from both in and outside the veterinary profession have already begun. MOON’s Executive Management Team includes Brian Cassell DVM - Executive Director, Mona Bishlawi - CFO, and Suzi Martin - Consulting & Operations Manager. Founding veterinary specialty member practices include IVG (InTown Veterinary Group), located north of Boston, MA; Animal Emergency and Treatment Center, located in and around Chicago, IL; Wheat Ridge Animal Hospital in Denver, CO; Veterinary Specialty Hospital of San Diego in southern California; and Veterinary Surgical Associates, Veterinary Medical Specialists and Tri-Valley Animal Emergency Center, all located in the San Francisco Bay area, California.
Profitable cattle operations have active partnership with vets, expert says
A good vaccination program, coupled with sound nutrition and a sanitary environment, is much more economical than treating and tending to sick cattle. But even well-managed herds with rigorous health protocols will have an occasional bout of illness. In a recent report, Dr. Dennis Hermesch, professional services veterinarian with Novartis Animal Health, says the best economic decision producers can make is to seek assistance from the herd veterinarian to develop an effective vaccination program that will prevent problems before they ever have a chance to develop. “For starters, producers should strive for minimizing sickness and the need for treating cattle,” said Hermesch. “That’s the goal. And the veterinarian is the foremost authority on diseases that surface in the area, with the local knowledge to design a vaccination program that targets diseases most likely to affect cattle on the operation.” Hermesch says producers who work closely with their veterinarian on disease prevention programs not only minimize the need for treatment in the first place, but reduce treatment costs when cattle do get sick. Hermesch says a common denominator among the most profitable cattle operations is an active and ongoing partnership with the herd veterinarian to control health issues as efficiently as possible.
AAHA releases diabetes treatment guidelines
JAVMA News reported that the America Animal Hospital Association has released guidelines for the management of diabetes mellitus in cats and dogs. The first section of the guidelines covers diagnostic criteria and initial assessment for diabetes. The bulk of the document addresses treatment for diabetes, with details about initial and ongoing treatment and monitoring of cats and dogs. Other sections provide additional information about blood glucose concentration, troubleshooting, and client education. JAVMA published the guidelines in the May/June issue, and they are also available online at www.aahanet.org/resources/guidelines.aspx.
AAZV seeks volunteers for Gulf wildlife rescue
The American Association of Zoo Veterinarians is seeking qualified volunteers to help with wildlife rescue efforts in the Gulf of Mexico. AAZV has established a database of people who would like to volunteer their services for the Gulf Oil Spill Disaster. The database contains additional information about each registrant that enables agencies involved in the cleanup to recruit people based on their needs. While the database focuses on people with some interest or expertise in wildlife, people who wish to register do not need to be members of the AAZV, according to the association. They don’t need to be veterinarians, either, so biologists, zoologists, veterinary technicians, etc. are encouraged to register. The information contained in this database will be made available only to agencies that are involved in the clean up, and only when requested by them. For more information or to make a donation to this effort, please visit www.aazv.org
CAPNA plans discussed in DVM Newsmagazine article
DVM Newsmagazine recently interviewed Companion Animal Practices, North America (CAPNA) President Dr. Dennis Law, about the recent merger of 17 general veterinary practices from New Jersey to California to form CAPNA. According to the article, the first six months “will be focused on framing the internal operational structure, and then CAPNA will start buying. In the next five years the goal is to double in size - totaling about 34 practices and $150 million gross.” According to DVM Newsmagazine CAPNA’s model is built around each practice operating independently but benefiting from a corporate structure to deliver cost efficiencies, other economies of scale, human resources, career development/mobility for veterinarians and staffers and risk management while delivering quality medicine. CAPNA is about 92 percent veterinarian owned. While it wasn’t formed to compete with corporate practice companies, CAPNA’s introduction could usher in a new wave of small-scale mergers in an attempt to gain greater operational efficiencies, explains CAPNA’s Chief Financial Officer Owen E. McCafferty, CPA and long-time veterinary accounting and practice management consultant.
Products to Watch
Midmark introduces exam/prep table
Midmark Corporation announced the addition of a new exam/prep table to its broad range of veterinary exam, treatment and dental equipment solutions. The table features a sturdy 18 gauge steel metal inner construction and is available in a variety of woodgrain and solid patterns that integrate with Midmark’s casework. It has a baked on epoxy finish that will continue to look great well after laminates have chipped off traditional wood framed cabinetry. Like all of Midmark’s tables, it is made of environmentally friendly materials that can help veterinary practices keep employees and patients safe while qualifying for LEED® credits.
Wahl introduces Bravura Cord/Cordless Clipper
Wahl Animal Division introduced the latest addition to its professional pet grooming products, the new Bravura Cord/Cordless Clipper in red, green, silver, and purple colors. The Bravura Clipper features “turbo-speed” control and will provide you with a level of brilliance as a corded or cordless clipper, with 80 minutes or more of battery operation. The Bravura is powerful and quiet and comes with an adjustable blade set. The detachable blade is precision ground high carbon steel with a satin chrome, corrosion-inhibitive finish and fully adjusts to five cutting positions from #9, # 10, # 15, # 30, to # 40 - all without changing the blade. The Bravura combines the cutting performance of the Arco SE and features “turbo-speed” control, allowing you to achieve the results that professionals demand. For more about Wahl, visit www.wahl.com.
Events
June is Adopt-A-Cat Month®
The CATalyst Council and American Humane are celebrating Adopt-A-Cat Month® in June. Shelters and veterinarians are encouraged to download Adopt-A-Cat Month® materials that can be used all year to promote cat adoption and appropriate feline health care. Posters can be displayed in a shelter or clinic, and vets are being encouraged to talk to cat owners about cat welfare and healthcare and have printable resources available for cat owners.
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Abbott Animal Health, Bovie, IDEXX, Intervet/Schering Plough, Merial, Midmark, Ethicon/Novartis, Sempermed, and UltiCare.
Top Stories
Suitors lining up to bid on Sanofi animal health according to Reuters
Recommendations to protect pets from heatstroke
Dog IQs rated
Discovery Channel profiles veterinary toxicology
Bill would exempt vets from Red Flags Rule
Companion Animal Parasite Council’s Education Tour
Wedgewood Pharmacy reaches settlement with DEA
Florida horses diagnosed with pigeon fever
Pfizer Animal Health acquires Microtek
FDA and NIH launch electronic safety reporting portal
Animal Health & Sciences plant bringing money, new jobs
Worth Watching
Gas prices in summer to fluctuate
Top Stories
Suitors lining up to bid on Sanofi animal health according to Reuters
Sanofi-Aventis has attracted initial interest from at least four suitors lining up to bid on its animal health operations, sources familiar with the situation said. Last year, Merck & Co’s $46 billion merger with Schering-Plough gave it the latter’s Intervet/Schering Plough Animal Health business. That business is combining with Sanofi’s Merial operations in a joint venture with $5.3 billion in sales. As part of the joint venture’s formation, Sanofi and Merck must shed certain overlapping assets as they await regulatory approval for creating a group that would hold 29 percent of the global animal health market. Sanofi and Merck could sell assets with annual sales of up to $700 million, one source familiar with the situation said. Bayer AG, Pfizer Inc, Boehringer Ingelheim, and Novartis AG, were among the bidders, sources told Reuters. It was unclear whether all the suitors will submit formal offers, but each has expressed “indicative interest” in the assets, which include vaccines and parasiticides, sources said.
Recommendations to protect pets from heatstroke
Veterinarians in Florida are warning pet owners of the dangers the heat can have on animals, according to a recent report. Heatstroke occurs when the pet’s natural defense system cannot handle the heat building up inside his body. Usually, a dog handles heat through respiratory measures such as panting. When the dog cannot do so, his body will overheat. Pet owners need to be aware that although there are measures they can take to prevent heatstroke, it can occur at any time of the day to any breed of dog. Signs and symptoms of heat stroke include excessive panting, profuse salivation, glazed eyes, and anxiousness, collapsing and vomiting. Experts recommended pet owners keep pets inside on hot days, always have water available, keep pets well groomed and maintain a healthy weight. If pet owners see signs of heat stroke they should “try to cool down the animal by soaking your pet with towels and water and placing the pet in front of a fan, if possible. Then contact your veterinarian immediately. It is not recommended to use ice or ice cold water because this may lead to cooling the body too quickly.”
Dog IQs rated
WebMD recently highlighted a bestselling book’s philosophy on dog IQ as measured by trainability. In his bestselling book, The Intelligence of Dogs, neuropsychologist Stanley Coren, PhD, focuses on trainability as a marker of intelligence. The University of British Columbia psychology professor relied on the assessments of 110 breeds by more than 200 professional dog obedience judges who scored breeds based on working/obedience tests. The top dogs absorbed commands in less than five repetitions and obeyed them 95% of the time or better. In order they were: Border Collie, Poodle, German Shepherd, Golden Retriever, Doberman Pinscher, Shetland Sheepdog, Labrador Retriever, Papillon, Rottweiler, and the Australian Cattle Dog.
Discovery Channel profiles veterinary toxicology
The Discovery Channel highlighted the work of veterinary toxicologists during a national broadcast on May 28. The documentary examined the objectives of the American Board of Veterinary Toxicologists (ABVT) and its positive impact as an organization on veterinary medicine, toxicology, and human health in the 21st century. Both the full length and a one-minute version of the documentary can be viewed at www.abtv.org.
Bill would exempt vets from Red Flags Rule
Legislation has been introduced in Washington that would exempt vet offices from the Red Flags Rule. Sens. John Thune (R-S.D.) and Mark Begich (D-Alaska) have introduced legislation to exempt certain small businesses — including physician, dental and veterinary offices — from the Federal Trade Commission’s Red Flags Rule, scheduled to be effective on June 1. The rule requires businesses to take specific steps to minimize identity theft. Several medical associations recently filed a lawsuit to prevent the FTC from extending the rule to physicians, according to Health Data Management. The Senate bill, S. 3416, was referred to the Senate Banking, Housing and Urban Affairs Committee, which has not yet scheduled a hearing. A similar bill, H.R. 3763, passed the U.S. House last year on a 400-0 vote. Text of S. 3416 soon will be available at congress.gov.
Companion Animal Parasite Council’s Education Tour
The Companion Animal Parasite Council’s Parasite Education Road Show Tour will focus on the southeastern United States, starting July 15 in Memphis, Tenn., and concluding July 31 in Atlanta, Ga., prior to the American Veterinary Medical Association’s conference. Last year’s tour of the western United States drew in almost 500 individuals. During the tour, CAPC will meet with veterinarians, technicians and human health professionals to present a continuing education program on vectors, vector-borne diseases and internal parasites. CAPC will also conduct interviews with local media and hold events to educate pet owners on the importance of parasite control in protecting their pets and their families from zoonotic diseases associated with parasites. The dates and cities for this year’s tour are: July 15-16, Memphis, Tenn.; July 16, Jackson, Miss.; July 17, Baton Rouge, La.; July 18, Mobile, Ala.; July 19, Tallahassee, Fla.; July 20, St. Petersburg, Fla.; July 21, Tampa, Fla.; July 22, Ft. Myers, Fla.; July 23, Naples, Fla.; July 24, Ft. Lauderdale, Fla.; July 25-26, Orlando, Fla.; July 27-28, Daytona Beach, Fla.; July 29, St. Augustine, Fla.; July 30, Jacksonville, Fla.; July 31, Atlanta, Ga.
Wedgewood Pharmacy reaches settlement with DEA
Wedgewood Pharmacy, a compounding pharmacy based in New Jersey, announced this week that is has reached an agreement with the U.S. Drug Enforcement Administration (DEA), allowing the company to resume dispensing controlled substances. The pharmacy had not been able to receive, store or dispense controlled substances since 2003, due to a disagreement over a DEA regulation. The agreement requires Wedgewood to make some changes in its procedures, so the company will not immediately begin dispensing controlled substances.
Florida horses diagnosed with pigeon fever
Pigeon fever was recently diagnosed in several Florida horses, according to a report in TheHorse.com. Pigeon fever is caused by the bacterium Corynebacterium pseudotuberculosis, which tends to live in the soil in hot, dry environments. Pigeon fever is not unusual in West Coast states like California, which reportedly had severe pigeon fever conditions during the 2009 fly season. In contrast, it is not typical to see any cases of pigeon fever on the East Coast. Nonetheless, Michelle M. LeBlanc, DVM, Dipl. ACT, a reproduction specialist at Rood & Riddle Equine Hospital in Lexington, Ky., diagnosed pigeon fever in several horses in Florida this past spring. “Three Thoroughbred yearlings sharing a paddock on one farm,” LeBlanc said in TheHorse.com article. “One Thoroughbred mare with a foal at the side and two riding horse all developed chest abscesses consistent with pigeon fever.” She added, “C. pseudotuberculosis was cultured from each of these horses to confirm the diagnosis, and all the abscesses were lanced and allowed to drain. Only the two riding horses were treated with a broad-spectrum antibiotic (SMZ), and all horses are now doing well.”
Pfizer Animal Health acquires Microtek
Pfizer Animal Health announced its acquisition of Microtek International, Inc., a recognized innovator in aquaculture vaccines, R&D and healthcare diagnostic services. The acquisition further expands Pfizer’s commitment to a safe food supply from healthy beef and dairy cattle, swine, poultry and, now, fish, the company said. “The time is right for Pfizer Animal Health to enter the global market for aquaculture healthcare therapeutics,” said Juan Ramón Alaix, president, Pfizer Animal Health. “The integration of Microtek R&D into Pfizer Animal Health also will allow us to build a more diverse and innovative portfolio in biopharmaceuticals. The meat, dairy, egg and fish products that people enjoy for healthy living begin with a healthy food animal.”
FDA and NIH launch electronic safety reporting portal
The Food and Drug Administration and the National Institutes of Health launched a new Web site that, when fully developed, will provide a mechanism for the reporting of pre- and post-market safety data to the federal government. The new site, called the Safety Reporting Portal (SRP), provides greater and easier access to online reporting. Currently the Web site can be used to report safety problems related to foods, including animal feed, and animal drugs, as well as adverse events occurring on human gene transfer trials. Consumers can also use the site to report problems with pet foods and pet treats. The new Web portal includes different features for different types of reporting: Industries will have a more user-friendly electronic portal for submitting reportable food reports that are required by law; Pet owners and veterinarians will be able to use the portal to report product problems with pet foods and pet treats; and Animal drug manufacturers can report adverse drug events associated with animal drugs.
Animal Health & Sciences plant bringing money, new jobs
The Thomaston Times reported that the Georgia Department of Economic Development announced that Georgia-based Animal Health & Sciences is opening a manufacturing facility in Thomaston, Ga., in Upson County. This project represents the creation of 100 new jobs, and a $9.1 million investment. The company’s Thomaston facility will manufacture a new line of non-toxic, biodegradable chemicals to be used in the animal health industry.
Worth Watching
Gas prices in summer to fluctuate
A Purdue University agricultural economics professor, Wallace E. Tyner, who tracks gasoline prices daily, says he expects price fluctuations throughout the summer – from a possible $3 a gallon, to much lower, Purdue University News published. Tyner had predicted earlier this year that gasoline prices would run between $2.60 and $3.20 per gallon this summer in Indiana. His prediction is unchanged. Key drivers of gasoline prices this summer, Tyner said, will be the value of the dollar, production levels by the Organization of Petroleum Exporting Countries, political stability - especially in the oil-producing regions - and U.S. crude oil gasoline inventories. The OPEC nations, which heavily influence world oil prices, have said they want the price of a barrel of oil to stay in the range of $60 to $80, which would keep gasoline prices to Tyner’s predictions if all other indicators remain stable. Just this week, however, the price rose from $68 to $75. Look for prices to rise next week if oil stays up, Tyner said.
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Abbott Animal Health, Bovie, IDEXX, Intervet/Schering Plough, Merial, Midmark, Ethicon/Novartis, Sempermed, and UltiCare.
Top Stories
Vet-Advantage digital supplement available, May/June issue online
scil announces internal promotions
Pets an “American Essential”
Top dog poisons to watch out for listed
AVMA promotes Dog Bite Prevention Week
Franck’s Compounding Lab suspends drug compounding
Merial closer to restoring full supply of immiticide
Products to Watch
Ansell launches new antimicrobial surgical glove
Heska Corporation announces first installation of new blood gas & electrolyte analyzer
Greenies Pill Pockets Treats introduces allergy formula for dogs and cats
Promotions
Merial announces the POWER UP YOUR SALES contest
Top Stories
Vet-Advantage digital supplement available, May/June issue online
The latest Vet-Advantage digital supplement is available for download at www.vet-advantage.com. The supplement features tips from author and sales trainer Dave Kahle, as well as an introduction to equipment selling, and how distributor reps stand to gain from investing more of their sales efforts in this segment. Industry news and opinions are also included. Vet-Advantage’s May/June printed issue is also available, which includes in-depth features on oral care, nutrition and more on equipment selling, along with regular departments and columns. To view the supplement and new issue, visit www.vet-advantage.com.
scil announces internal promotions
scil animal care company, inc., announced three new internal promotions. scil employees Mike Gilliland, Heather Sabyan, and Rob Twyning have accepted promotions and are poised to meet the challenges of augmenting scil partnerships, increasing sales and furthering company brand awareness, the company said. Gilliland has been promoted to Key Accounts Manager and brings over 10 years of veterinary industry experience to this new position. Sabyan has been promoted to scil’s Marketing and Communications Manager and brings many years of company branding, design expertise and marketing strategy to her new role. Twyning has been promoted to scil’s National Sales Manager and brings many successful years in the industry as scil’s top-selling Territory Manager.
Pets an “American Essential”
U.S. News and World report recently came up with a list of “10 Things We Can’t Live Without” as a follow-up to an article on “21 things we’re learning to live without.” Pets were listed as an American essential. According to U.S. News and World Report: “While Americans have cut spending on themselves, spending on pet food, supplies, grooming, vet care and clothing (clothing?) has been rising uninterrupted by about 5 percent per year. Industry officials attribute this to the ‘humanization’ of pets, which in turn has led many pet owners to close the ‘quality of life gap’ between their animals and themselves. The iWoof can’t be far behind.” Also on the list were portable computers; high-speed Internet access; smart phones; education; movies; TV; music downloads; booze; and coffee.
Top dog poisons to watch out for listed
Last year, there were more than 100,000 cases of pet poisoning in the United States, according to a WebMD article. The article then listed “The top 10 dog poisons” for pet owners to be aware of, which include: Medications for people; flea and tick products; people food (such as chocolate, grapes and raisins); rat and mouse poison; pet medications; household plants; chemical hazards; household cleaners; heavy metals and fertilizer. Go to http://pets.webmd.com/dogs/guide/top-10-dog-poisons?page=2 for the full article.
AVMA promotes Dog Bite Prevention Week
The American Veterinary Medical Association (AVMA) recently sponsored National Dog Bite Prevention Week® to educate both those who own dogs and those who do not to learn a common language that will reduce the number of dog bites. The AVMA along with the U.S. Postal Service (USPS), the American Academy of Pediatrics (AAP), the American Society of Plastic Surgeons (ASPS), the American Society of Maxillofacial Surgeons (ASMS) and the American Society for Reconstructive Microsurgery (ASRM) took time during National Dog Bite Prevention Week®, May 16-22, 2010, to educate the public about this critical public health issue. Last year U.S. Postal Service letter carriers were among the 2,863 postal employees attacked by dogs last year, yet that pales in comparison to the estimated 400,000 children who receive medical attention for dog bites each year. “Dog bite prevention education cannot begin early enough,” said Kelly Voigt, a dog bite victim. The experience was the catalyst behind the creation of Prevent The Bite, a non-profit organization that promotes dog bite prevention to young children. To date, Voigt has spoken before more than 10,000 elementary school students. “Warm and wonderful relationships are shared between more than 72 million pet dogs and their owners in the United States,” said Dr. Larry R. Corry, AVMA president. “To protect those relationships, everyone must take responsibility for preventing dog bite injuries,” he added.
Franck’s Compounding Lab suspends drug compounding
According to an article in Veterinary Practice News, Franck’s Compounding Lab of Ocala, Fla., reported that it has voluntarily suspended all compounding drugs for veterinary use, pending the outcome of discussions with the U.S. Food and Drug Administration. The FDA is currently seeking a permanent injunction against the company to prohibit Franck’s and its CEO Paul Franck from compounding animal drugs from bulk ingredients without FDA approval. The U.S. Department of Justice filed the civil suit on behalf of the FDA mid April alleging that the company has been introducing adulterated, misbranded and unsafe drugs into interstate commerce as part of the company’s veterinary pharmaceutical compounding business. Franck’s maintains that its business is both legal and medically vital. The company drew media attention when 21 polo horses died shortly before the U.S. Open Polo Championship in Palm Beach County, Fla., in April 2009. Franck’s admitted that it incorrectly prepared medication used to treat the horses. Despite the voluntary suspension of its veterinary drug compounding, most of Franck’s customers will be unaffected, according to the company, as it will continue to compound all human medicines.
Merial closer to restoring full supply of immiticide
According to JAVMA News, Merial has found an alternative source for the active ingredient in Immiticide, a treatment for canine heartworm disease, in a step toward returning to a full supply of the product. Immiticide is in short supply because the active ingredient, melarsomine dihydrochloride, is no longer available from the only U.S. source of the compound (see JAVMA, Feb. 1, 2010, page 260). Merial is seeking approval from the Food and Drug Administration to obtain melarsomine dihydrochloride from a manufacturer that already produces the compound for the European and international markets. The FDA Center for Veterinary Medicine is allowing Merial to distribute Immiticide containing melarsomine dihydrochloride from the alternative manufacturer directly to veterinarians with an immediate need to treat a dog with heartworm disease. Veterinarians who wish to purchase the product can call Merial Technical Solutions at (888) 637-4251, option 1.
Products to Watch
Ansell launches new antimicrobial surgical glove
Ansell Healthcare LLC announced the launch of its new GAMMEX® Powder-Free glove with AMT Antimicrobial Technology. According to the company, it is the first surgical glove which incorporates a proprietary antimicrobial coating to provide an additional level of protection to surgical staff against viruses and bacteria, in the event of a breach during surgery. Ansell’s AMT Antimicrobial Technology is now being launched in Australia and will be progressively rolled out in all Ansell markets. More information is available at www.ansell.com.
Heska Corporation announces first installation of new blood gas & electrolyte analyzer
Heska Corporation announced the first installations of the Company’s new VitalPath(TM) Blood Gas & Electrolyte Analyzer (the “VitalPath”). Veterinary customers receiving these analyzers have invested in a major advancement to in-clinic diagnostics. The VitalPath analyzer delivers accurate results in just 50 seconds for blood gases, electrolytes, and hematocrit, as well as 27 additional calculated parameters. Requiring just under 70 microliters of sample, the VitalPath can be customized to suit the needs of any clinic.
Greenies Pill Pockets Treats introduces allergy formula for dogs and cats
The Greenies(R) Brand has introduced Greenies Pill Pockets(R) Allergy Formula Treats, combining a novel protein of duck with pea, a novel carbohydrate. The new formula is designed to improve medicine compliance for the millions of dogs and cats in the U.S. who suffer from food allergies. Greenies Pill Pockets Allergy Formula Treats will be offered in capsule and tablet sizes for dogs and one size for cats.
Promotions
Merial announces the POWER UP YOUR SALES contest
Merial announced its “Power Up Your Sales” contest for Sales Agent Representatives running in conjunction with the coming “Win What You Buy” (WWYB) Promotion and the current “Win with the Top Picks” dispensing initiative. Timing of the contest is May 24 - June 30, 2010, which is the same as WWYB. The Grand Prize is a 2010 Chevy Camaro SS. Additional prizes include 9 Apple 3G iPads. Agent OSR’s and ISR’s are entered into the drawing by: Having a minimum of 10 qualifying promotional orders (max two per clinic); Receive an additional entry into the drawing for each promo order after 10 (for example 20 promo orders gains you 10 entries); Under these conditions Sales Agents with clinic breadth in Merial business will have the best chance to win. The drawing will be held at the conclusion of the promotion to determine the 10 prize winners. We encourage frequent contact between you and the Merial sales team.
Download full details here.
FAQ
- Question: How will Merial know which OSR will earn a chance?
- Answer: Merial will use the current (as of May 24, 2010) Agent representative to Hospital alignment file to match 20 carton orders by clinic to the agent OSR.
- Question: How does the ISR earn a chance?
- Answer: When an order is submitted to Merial via EDI, Merial will capture the order number and at the end of the promotion a file with order numbers will be sent to Sales Agent to populate with ISR/Customer Care rep name. Entries will be calculated as above.
- Question: Is the car a purchase or a lease? Is it taxable?
- Answer: The car is purchased for the winner. Yes, it is taxable. Merial will make a gross-up payment for income tax purposes and provide a 1099 for the taxable year 2010.
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A big part of the industry’s focus thus far in 2010 has been on the flea and tick category of products. At $600 million, it is a huge part of this business, and it has been in turmoil. Companies with long standing relationships with distribution have also gone OTC, while contracts that were traditionally exclusive have become nonexclusive. In addition, new players continue to make their presence felt with twists on their products and services. Therefore, one of the big questions heading into 2010 was how this would all play out. To date, the answer is quite well.
Distributors appear to have successfully navigated the transition. While nobody is ready to call winners and losers at any level, the changes have helped the distribution community, and seemingly many of the flea and tick manufacturers as well. Distributors have found the change to be less confusing than they might have imagined back in January. And by broadening their offering to their customers, they have been able to capture more of their customer’s business. Manufacturers who have a great story to tell and back it up with a great product and service have naturally drawn distributor support and are seeing their business grow.
Perhaps most importantly, distributors have underlined their value to manufacturers in this transition. They have proven that with their sales ability, effort and focus, they can protect – and even increase – market share. That is the best way to strengthen manufacturer relationships over the long term and protect one of a key category of products. Since they no longer can hit their competition over the head with an exclusive product the other might not have, they have gone back to selling their value. Healthy activities for sure.
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