Currently Browsing: 2010 /Sep/Oct

Distribution: Industry’s Light
Distribution: Industry’s Light In her final days before losing a battle with cancer, industry veteran Kathy Beins remembered those who had enriched her life The veterinary industry mourned the ... Read More...
Inside Sales: Margin and Mark-up – The Mystery Unraveled
Inside Sales: Margin and Mark-up – The Mystery Unraveled Veterinary practices typically derive the selling price for their goods and services in one of two ways. The first way is to take the cost ... Read More...
Sales: The Decision-Getters
Sales: The Decision-Getters How to get mutual buy-in by the end of a business conversation Difficult economic times require efficient management and effective sales leadership. We believe that efficient ... Read More...
Sales: The Sales Study Guide
Sales: The Sales Study Guide Five homework tips to make you a best-in-class salesperson Editor’s Note: In this column space of Vet-Advantage, we will give you insight into both basic and ... Read More...
Sales: New Program Aims to Increase Feline Veterinary Visits
Sales: New Program Aims to Increase Feline Veterinary Visits Common misperceptions part of the problem Perceptions of cat owners are clearly different than what veterinary professionals know to be true regarding health concerns and preventive ... Read More...
Trends: Letting Opportunity Walk Out the Door
Trends: Letting Opportunity Walk Out the Door The absence of Vetsulin is no reason to ignore the diabetes business When you buy a new car, almost every dealer in America does their best ... Read More...
Sales: Tax Laws and Timing
Sales: Tax Laws and Timing Confusing as they may be, understanding federal tax laws can help with capital equipment sales Where there’s confusion, there’s also opportunity. Despite the complexities of tax ... Read More...
Cover Story: The ins and outs of veterinary sales
Cover Story: The ins and outs of veterinary sales Communication and teamwork drive success for inside and outside reps By Laura Thill John Frassetto, a field rep with Webster Veterinary Supply Inc. (Kansas City, Mo.), drives ... Read More...
Road Tales
Road Tales Yoda guides you TomTom, a maker of GPS navigation systems for cars, said that customers can download the voice of Star Wars Jedi master Yoda to ... Read More...
Trends: Search and Rescue
Trends: Search and Rescue National Disaster Search Dog Foundation trains dogs and handlers to be on the scene when people need their help the most Know a dog that will ... Read More...