Currently Browsing: 2011 /Current Issue /Featured /Nov/Dec

Cover Story: Real-time Care
Cover Story: Real-time Care Real-time Care Pre-op testing, wellness exams are fueling in-office diagnostics Selling the benefits of in-office diagnostics? Four words just about sum it up: “convenience” and “better patient ... Read More...
Distribution: A Healthy 44
Distribution: A Healthy 44 A Healthy 44 Western Medical owner George Dunaians is up to the challenge of bringing his family-owned company into the future It’s challenging being a small business in ... Read More...
Trends: Heart Healthy
Trends: Heart Healthy Heart Healthy By understanding the issues associated with heart disease and diagnosis, distributor reps can ensure their customers are well prepared to care for their patients. By ... Read More...
Trends: Herding Cats
Trends: Herding Cats Herding Cats Program stresses the need to get cats into the clinic on a regular basis Andria Saxon and the team at The Veterinary Hospital in Eugene, ... Read More...
Cause & Effect: The long-term impact of mergers and acquisitions
Cause & Effect: The long-term impact of mergers and acquisitions Pfizer acquires Wyeth, sells many of the Fort Dodge products to Boehringer Ingelheim, and returns to Virbac the distribution rights for its equine tapeworm parasiticides. ... Read More...
Trends: The H1N1 Wrinkle
Trends: The H1N1 Wrinkle Animals at risk of catching virus from humans Is it a media frenzy? Maybe, maybe not. But the fact is, H1N1 among companion and production animals ... Read More...
Trends: On the Mend On the Rise
Trends: On the Mend On the Rise For pet owners, animal rehabilitation has become a standard, not a luxury For years, the baby-boomer generation has relied on physical therapy to address their aches, ... Read More...
Sales Meeting: Take Heart
Sales Meeting: Take Heart Accurate diagnosis of heart disease depends on using the right products at the right time Recognizing signs of heart disease in companion animals and intervening early ... Read More...
New Vaccine, New Opportunity
New Vaccine, New Opportunity When positioning a new vaccine, education and compliance can be challenging It’s not just your customers who need to be on board. The veterinary staff and ... Read More...
Cover Story: In Sickness and in Health
Cover Story: In Sickness and in Health An ounce of prevention goes a long way By Laura Thill Healthy animals make great patients. And, as better diagnostic tools become available, more and more vets ... Read More...